Africa Went Digital… The unique Journey
Africa Goes Digital: Reaching the Target Audience The Impact of the Internet on African Consumers The Internet was designed to deliver convenience, quickness, and power; power to know everything, power…
3 Min Read
What is Search Engine Optimization (SEO)?
What is Search Engine Optimization (SEO) SEO Definition: SEO, or Search Engine Optimization, is the practice of optimizing a website or online content to increase its visibility and ranking…
3 Min Read
SEO ….First Victim of AI?
The Evolution of Search: From Google to ChatGPT The Evolution of Search: From Google to ChatGPT In a world where there are industry shifts every few years, the digital marketing…
3 Min Read
The Role of Marketing Technology in Driving Business Growth
The term “marketing technology” (martech) is commonly used to describe the suite of applications used by firms to streamline and analyze their marketing efforts. The term “martech” is used to…
5 Min Read
When we understand the Behaviour we drive brands
How AI, VR/XR Technologies Are Impacting Marketing in Africa and Shaping the Future (Adobe Stock AI generated images) The rise of artificial intelligence (AI), virtual reality (VR), and extended reality…
5 Min Read
When we understand the Behaviour we drive brands
How AI, VR/XR Technologies Are Impacting Marketing in Africa and Shaping the Future (Adobe Stock AI generated images) The rise of artificial intelligence (AI), virtual reality (VR), and extended reality…
1 Min Read
Visual AI Brilliance: Exploring Image Recognition and Generation with Bing Chat, ChatGPT, and Google Bard
3 days is now 2 centuries in AI development: Two days that I took a break from AI development and we have image recognition and development in Open AIs ChatGPT,…
2 Min Read
Ai news- One week in AI is one year
In this ever-evolving world, where a week in AI can feel like a year in reality, time holds a unique value. AI tools persistently learn, improving with each passing second….
2 Min Read
Interview Tips- On screen and the Hot chair
Government Officers Interview Tips 1. Thoroughly Research the Topic Make sure you have a deep understanding of the topic or issue being discussed. This includes understanding the historical context, current…
7 Min Read
The Medium Writes the Message….
Being a student of communication theory, I often grapple with a fundamental question: Will the advent of the AI era reshape our world? This question leads me to reflect on…