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3 Min Read

When AI Goes Rogue- The Fact Finder Case

The FactFinder AI case is a fascinating and cautionary example of how artificial intelligence, when deployed for geopolitical purposes, can go awry. Designed to promote pro-Israeli narratives and counter misinformation, the bot instead ended up posting pro-Palestinian content, spreading false information, and contradicting its intended purpose. This incident highlights the risks of relying on AI for sensitive tasks like propaganda and public diplomacy, as well as the broader ethical and technical challenges of using AI in shaping global narratives.

8 Min Read

Making Marketing Automation and AI Work for You

In today’s digital world, AI marketing tools help brands connect with customers in smarter ways. From predictive analytics that forecast trends to recommendation engines that suggest products, AI tools make customer engagement easier and more effective.

In this article, we’ll explore some of the best AI tools out there, including options from around the world. You’ll find conversational AI tools like FinChatBot from South Africa for better customer service, and TensorFlow Recommenders for real-time personalization.

These tools help brands use data intelligence and marketing automation to boost customer experiences and simplify their work. Ready to see how AI can improve your marketing? Let’s dive in!