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Susan Ngatia

◆AI Whisperer ◆Data-Driven Storyteller ◆Innovation Detective ◆Research-Fueled Comm Specialist.

8 Min Read

Making Marketing Automation and AI Work for You

In today’s digital world, AI marketing tools help brands connect with customers in smarter ways. From predictive analytics that forecast trends to recommendation engines that suggest products, AI tools make customer engagement easier and more effective.

In this article, we’ll explore some of the best AI tools out there, including options from around the world. You’ll find conversational AI tools like FinChatBot from South Africa for better customer service, and TensorFlow Recommenders for real-time personalization.

These tools help brands use data intelligence and marketing automation to boost customer experiences and simplify their work. Ready to see how AI can improve your marketing? Let’s dive in!

5 Min Read

A Cry for Change in Kenya

A critical examination of Kenya’s political landscape, highlighting government corruption, economic challenges, and public frustration. The piece calls for political reform, competent leadership, and increased civic engagement, especially among younger generations, to drive positive change in the country’s governance and development.